About Us
We’re passionate about elevating marketing to the strategic level necessary for the long-term success of your business.
Our Mission
We’ve seen increasing frustration about the role of marketing in the C-suite due to a lack of CEO confidence and trust in CMO leadership. This divide leads to limited marketing investment, discord about performance expectations, and ultimately stifled growth and disappointing business performance.
Driving this behavior is marketing’s focus on complicated marketing attribution analytics instead of speaking the CEO/CFO language of ROI and business value in financial terms. Revup is focused on bridging this divide by helping the CMO swivel from marketing program management to marketing financial performance management.
Aaron Branson, CEO
Aaron’s 25+ year career in marketing has evolved from martech R&D to UX designer to digital agency co-founder to SaaS CMO to SaaS co-founder. He has seen firsthand the struggle of businesses hamper their own success by limiting their marketing investment due to an inability to measure ROI and realize the value. The Revup concept was born from his experience as a CMO, a marketing consultant, and a software UX designer.
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Benjamin Vidal, CTO
Benjamin is a life-long software developer who has architected e-commerce, enterprise, and mobile applications for a wide range of organizations. He is particularly inspired to create software solutions that maximize business productivity and efficiency. Benjamin and Aaron have a long history of working together and joined forces to make Revup a reality.
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Have a project in mind? To request a quote contact us directly or fill out the form and let us know how we can help.